Luxury Channel EP #1: How to Choose a Luxury Car Service in NYC & Why Video is Important

 

How to Choose a Luxury Car Service in NYC:

Why Video is important

 

The Problem:

 

The over saturation of the Car Service Industry has caused a deep level of mistrust for the consumer, especially NYC. 

Any average joe with moderate credit and access to the Internet can claim to be a Professional Transportation Company!

These Amateurs have tainted the Industry's name and lowered the expectations of the consumer.

 

4 WAYS AMATEURS HAVE TAINTED THE INDUSTRY:

 

1. Continuously Arriving Late

Why does your car arrive late? In our experience it is because of a lack of or breakdown of communication.

 

 2. Using Old & Dirty Vehicles

Why does my Car Service send me old cars? Because quality is not high enough on their list of importance.

 

          3. Lack Of or Poor Customer Service

Why does my driver make me feel uncomfortable? Lack of proper training and chauffeur education

 

4. Downright Dishonesty

Why does my provider tell me the car will be their in 5 minutes but it takes 25 minutes?

 

This has lead the Consumer to question "Why am I paying a premium for a Luxury Car Service and the vendor resembles a Taxi Service?"

 

 

How to Choose a Luxury Car Service in NYC:

 

Luxury car service nyc
Luxury car service nyc

The Solution:

 

VIDEO! Not all Transportation Companies are the same and video can prove it. The companies that take the time to educate their customers are the ones that are transparent. Meaning: the ones you can trust.

 

When you continually put the customer's best interest first, you do not have anything to hide. Video lets you get a behind-the-scenes peak into the operations systems used by top Luxury Car Service providers.

 

Now the Consumer has the opportunity to make an educated choice and control the level of service they receive because of the truth Video provides.

 

WHAT TO LOOK FOR? Look for companies with video's on how their operations system work. How their chauffeurs are trained, and the culture and vales their company represents.

 

In conclusion, If your Car Service provider is not using Video to showcase it's operations - it might be time for you to look for another Transportation Vendor!

 

Interested in our Luxury Fleet? Take a look here and let us know what you think.

 

VIDEO TRANSCRIPT:

 

David :Hey Luxury Riders we are here at the Vegas LCT conference with Jessica from "Inbound Marketing Solutions" and she's gonna give me some great advice of how to do video, so the first question we have for you Jessica is why is video important?

 

Jessica : Sure David, video is one of the most highly converting mediums you can use in marketing today. Whether you shoot your video with an iPhone like we're doing right now, then you post on your Facebook page, then you put it on your YouTube channel, and then you send it in an email to your friends. Video is the number one platform people use. It is so engaging, it is personal, you can capture information in real time, and people love it.

 

David: how does video effect you as far as your SEO and Google rankings?

 

Jessica: video is optimized when you post it on YouTube, Facebook , and on Google. It continues to optimize and boost your SEO numbers up.

 

David: Thanks Jessica that is very good information. As far as limousine operators, what is the best platform to drive sales?

 

Jessica: So there's not one blanket social media platform that works well for everyone. It really depends on what your primary customer is. And where those customers are hanging out online. So if your retail driven you're doing a lot of weddings, proms and social activities you're gonna want to be on Facebook or Pinterest. Where as your more corporate driven, travel managers, DMC's, those audiences are primarily on LinkedIn and a little bit on Twitter. Pick the social media channel that's best for your audience. And really target them there before you move onto another area.

 

David : How do you feel about Instagram in regards to celebrity clientele? People like singers, actors, athletes - do you think Instagram is a good vehicle to reach these types of people?

 

Jessica: I think so, Instagram is great! Much like video photographs are doing a great job of converting. You can even add your video to Instagram it does a great job of telling your story to potential clients.

NYC NJ | Executive Transportation | Luxury Fleet

Get to Know the Luxury Ride Luxury Fleet

AT LUXURY RIDE, WE MAINTAIN AND RUN A SLEEK, LUXURY FLEET OF SOME OF THE MOST PRISTINE TRANSPORTS OUT TODAY. BE ON THE LOOKOUT AROUND NJ , NYC , AND BEYOND FOR OUR EXECUTIVE TRANSPORTATION VEHICLES.

 

WE DO HAVE A QUICK SUMMARY OF OUR FLEET HERE, BUT WE WANTED TO BREAK IT DOWN A LITTLE MORE FOR YOU...

 


Luxury Fleet | Executive Transportation | Luxury Ride NYC NJ | Cadillac XTS
Luxury Fleet | Executive Transportation | Luxury Ride NYC NJ | Cadillac XTS

CADILLAC XTS

 

This BatMobile is Cadillac's Flagship Model and we can see why. Being able to fit up to three (3) people comfortably along with luggage, this car is very efficient. Take a ride with some business partners, maybe your family, or perhaps enjoy the space to yourself to or from the airport on your way to your meeting. No matter how you choose to ride, you will ride in style in this car.

 

 

MERCEDES BENZ S550

 

Luxury Fleet | Executive Transportation | Luxury Ride NYC NJ | Mercedes S550
Luxury Fleet | Executive Transportation | Luxury Ride NYC NJ | Mercedes S550

Being that this ride has been the Flagship for Mercedes 50+ years, you can now see why it is becoming the standard for Executive Transportation. You can fit up to three (3) passengers and your luggage, of course. This is indeed a World's Best Selling Luxury Sedan. Being that NYC & NJ are centrals for globalization, you will see these bad boys ruling the straight & narrows of the Tri-State Area. A solid choice for any Executive Transportation option.

 

Luxury Fleet | Executive Transportation | Luxury Ride NYC NJ | Cadillac Escalade
Luxury Fleet | Executive Transportation | Luxury Ride NYC NJ | Cadillac Escalade

CADILLAC ESCALADE

 

The Cadillac Escalade; shall we say more? Executive Transportation can apply to anything, not just business. This beautiful car is perfect for transporting your family and friends. There is enough space and leg room for maximum comfortability, and also heated/cooled seats for when you are really trying to relax in-transit. What makes this the perfect family vehicle is not the look, not the size, not the efficiency, BUT the built-in TV Entertainment. Yeah...TV! This ride can fit up to six (6) passengers and your luggage.

 

MERCEDES SPRINTER VAN

 

Luxury Fleet | Executive Transportation | Luxury Ride NYC NJ | Mercedes Sprinter
Luxury Fleet | Executive Transportation | Luxury Ride NYC NJ | Mercedes Sprinter

This is what we like to call "The Luxury Bus". Being able to fit up to nine (9) people & luggage, it is one of the most capable Executive Transportation choices out there. Although we do offer stretches, this option provides space & business intimacy, which is great if you need to hold a meeting on the go with some associates. Also equipped with a Big Screen TV, this Luxury Bus is able for work...and play. All the seats recline which is useful to and from meetings where you may be a bit run down. On the other hand, you could also take this Luxury Bus for a family outing to Seaside, too.

 


 

BE SURE TO ASK US ANY QUESTIONS REGARDING OUR LUXURY FLEET. WE ARE HERE FOR YOU.

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Event Planning | Transportation | NYC NJ Luxury Ride | Staging Tips

4 Staging Tips for The High-Scale Events in NYC

EVENT PLANNING STRIVES FOR AN IMAGE OF SEAMLESS FINESSE. SMOOTH TRANSPORTATION IS A MUST TO ACHIEVE THIS - AND A MUST IN THE NYC NJ SCENE.

 

LUXURY RIDE ENJOYS WORKING WITH PEOPLE IN NYC OR NJ IN THE EVENT PLANNING OR TRANSPORTATION INDUSTRY. WE LIKE SHARING OUR EXPERIENCE.

 

YVONNE CHOURINARD, FOUNDER OF PATAGONIA, ONCE SAID (PARAPHRASED), "IF YOU FIGURED OUT SOMETHING THAT WORKS, SHARE IT"

 


The Event Planning Industry, along with the Transportation Industry, is extremely competitive. Behind the scenes conflict are a norm, and colleagues can be shady. Luxury Ride promotes teamwork - and with that comes the sharing of knowledge.

We understand how crazy things can get, and how far off the ACTUAL can stray from the PLAN. We propose a solution: craft your 10/10 plan in such a way that leaves room for changes.

Map out the general tasks and be sure to achieve such; execution of the tasks are never static and must be adapted on the spot - it is almost impossible to predict exactly how an event will play out, especially in NYC or NJ.


LUXURY RIDE SPECIALIZES IN TRANSPORTATION IN NYC, NJ AND GLOBALLY. EVENT PLANNING IS OUR SECOND NATURE. THE FOUNDATION OF A GOOD EVENT RELIES ON "FLOW". THE "FLOW" IN TRANSPORTATION IS OPTIMAL WHEN STAGED. FOR THOSE OF YOU IN TRANSPORTATION, STAGING IS ONE OF THE MOST CRUCIAL FACTORS - YOU KNOW THIS.

 

Event Planning | Transportation | NYC NJ Luxury Ride
Event Planning | Transportation | NYC NJ Luxury Ride | Staging Tips

LET'S GO OVER SOME FULL-PROOF LUXURY RIDE TIPS FOR PERFECT STAGING:

 

KNOW YOUR TROOPS

 

Make sure the drivers that are driving for you are your professionals; your Full-Timers. Chauffeurs who know the location, their job, the passenger, and what the passenger wants. When you are being supported by the foundation you have built, Staging will be easier since each car and chauffeur know exactly what they should be doing.

 

KNOW YOUR SURROUNDINGS

 

In New York City, knowing your location for a Transportation expert is KEY. Know where your cars are & how many. Know what routes they must take to arrive quickly or kill time if they can't park. Know what normally goes on on the street where a fleet may be on Stand-by. Know if there is a business or something of the sort operating on your stand-by street, and if you this will cause conflict with your plan.

 

KNOW YOUR EVENT

 

Try and gain knowledge regarding the event your servicing. Learn the Event's "Flow", and what it means to your "Flow". Although we try to all be on the same page when performing in the Event Planning Industry, things definitely get mixed up, so plan for that. It cannot always go your way. If the Party ends at 6 PM, have cars ready at 5PM for the early-birds & 8PM for the "heavy-partiers".

 

ALWAYS PAY ATTENTION & ALWAYS HAVE ALTERNATIVES

 

As mentioned, Event Planning gets wild. It is important, as a leader, to be paying attention to everything. When I say everything, I MEAN EVERYTHING. Find a problem before it becomes a problem, adapt quickly. If something happens that destroys your plan - have another plan ready to set in action. Car accident on your Staging Block causing traffic? Move cars out immediately to back-up Staging spot. Guests leaving early? VIP cars are set. Guests coming out late? Great thing we have a few cars waiting right behind us! Point is: BE MINDFUL OF YOUR P'S & Q'S AND GET READY TO SWITCH THEM UP IF YOU MUST!

 

IF YOU HAVE A SOLUTION, SHARE IT.

want more advice or insight? Check out our Good Friends @ Luminique Events Group for all things Event Planning!

4 Staging Tips for The High-Scale Events in NYC


Hospitality | Executive Transportation | NYC NJ

"Hospitality" is More Than a Happy Face

HOSPITALITY IS A WORD USED OFTEN YET SELDOM UNDERSTOOD. ESPECIALLY WITHIN THE EXECUTIVE TRANSPORTATION INDUSTRY. ESPECIALLY IN NJ & NYC!

 


"HOSPITALITY" IS A NOUN - "THE FRIENDLY AND GENEROUS RECEPTION AND ENTERTAINMENT OF GUESTS".

 

In NYC or NJ, or any place for that matter, there are plenty of talkers. You know who we're talking about: the people who promise the world, yet when it is time to deliver...the Talker is nowhere to be found.

The Executive Transportation Industry is not exempt from the smoke-blowers. We have been let down by many partners and customers - many times. However, we have learned:

THAT AS LONG AS WE REMAIN FOCUSED AND KEEP DELIVERING HOSPITALITY & EXCELLENCE - WE WILL BE GOOD

 

and we have been! This is so because we a firm understanding on the concept of Hospitality and what our partners & passengers are expecting from our service. We are here to make YOU look good - not the other way around.

When we say "YOU", we mean whoever is reading this! Whether you want to book a ride with us, work with us, or whatever kind of need that you may have - we want to help!

Hospitality is going above & beyond the normal call of duty.

 

Hospitality | Executive Transportation | NYC NJ
Hospitality | Executive Transportation | NYC NJ

HOW DO WE COMBINE HOSPITALITY & EXECUTIVE TRANSPORTATION?

 

1. COMMUNICATION

We love to talk - especially to people who give us the honor of servicing them. We spend a good amount of our time speaking one-on-one with our partners & passengers. We do this because we want to gain the clearest understanding of what it is that they want precisely. We do not want to get their vision "close" - we want it exact.

 

2. EXPERIENCE

Luxury Ride USA has worked alongside many renowned figures, businesses, and hotels. All those relationships we established at our conception are proudly still around today. Luxury Ride USA has gained a secure spot in the "Executive" Market for a reason: we know what people want and how they want to receive it. Luxury Ride USA is proud of our years of experience and we are still eager to share our experience and prove ourselves to new people. EXPERIENCE is a world of worth that many new guys just cannot seem to understand...

 

3. SPECIAL REQUESTS - AND FULFILLING THEM

Perhaps the backbone of Hospitality: SPECIAL REQUESTS! As mentioned, it is important to exceed expectations that people may set - especially people you may be providing a service too. If our passengers want something other than Fiji Water on their ride (that's our standard, by the way), they got it! Iced Tea? Got it. Vodka Tonic? Done. You wanna stop by Mickey D's before your flight? Of course...as long as you toss us a fry or two ;). The point is: we want to give our passengers EXACTLY what they want, not just drive them from Point A to Point B.

 

LUXURY RIDE USA WANTS TO SHOW YOU A GOOD TIME. WILL YOU LET US?


Executive Image | NYC NJ Transportation | Luxury Ride USA | EWR | JFK | LaGuardia

Understanding the "EXECUTIVE" Image

"EXECUTIVE TRANSPORTATION" GOES HAND IN HAND WITH THE CONCEPT OF "EXECUTIVE IMAGE".

 

IMAGE IS AN IMPORTANT FEAT IN NYC & NJ.

 

AN IMPORTANT FEAT THAT LUXURY RIDE USA UPHOLDS TO THE HIGHEST OF STANDARDS.

 


 

How is it that Luxury Ride understands the "Executive Image"...?

 

EXPERIENCE.

 

And always driving Executives.

 

First of all, there are countless Transportation companies out there; whether you consider a Taxi, a Town Car, an Uber. A person in need of a ride can almost always find one.

 

Furthermore, we will repeat the obvious for you: Luxury Ride USA is not simply just trying to supply a "ride". In addition, Luxury Ride wants to be able to provide you with the Seamless Transportation that your busy schedule calls for. Especially relevant, we want to be giving you the tools needed to uphold your Executive Image.

 

 

WHAT WOULD YOUR BUSINESS PARTNERS SAY IF YOU PULLED UP IN A PRIUS?

 

 

Luxury Transportation | NYC NJ | Executive Image
Luxury Transportation | NYC NJ | Executive Image

A Business's first thing to consider, when partnering with another company that may be providing them with a service, is to assure their new association is upholding their Executive Image. And the only way to do that is to seek out other companies that practice the same values as you do.

 

In this case, the Association is LUXURY RIDE USA. The Value is EXCELLENCE.

 

 NYC & NJ are some of the most dense states in the Country. Also some of the most dense in the world.

 

    • DENSITY = DIVERSITY.

       

    • DIVERSITY = CHANGE

       

      Change is always coming. Luxury Ride likes it. We learn from it. Executive Standards change along with everything else. It is important for companies who claim to support an "Executive Image" to be able to perform under the changing banners of Corporate Lifestyles.

 

And it is also vital to be able to tweak your service for all the specifics that some of our Executives may be looking for. Just because Company X was happy with our service, may not mean that Company Y is. In conclusion, the key is to be able to pick out the different needs that various Executives call for, because there is no one right way of doing things.

 

As a result, Luxury Ride usually figures out each right way, and proceeds to exceed expectations.

 

Check out some of our Client's Testimonials. These reviews can help describe Luxury Ride's IMAGE.

Executive Image | NYC NJ Transportation | Luxury Ride USA
Executive Image | NYC NJ Transportation | Luxury Ride USA

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Event Transportation | Luxury Ride | NYC NJ

Event Transportation

THE NEED FOR EVENT TRANSPORTATION AND THE ISSUES SUPPRESSING IT

 

In the NYC, NJ and the surrounding Tri-State Area, Boutique events are part of the Norm. The events that do take place are prestigious. The only way to achieve prestige is through seamless completion of the event, with finesse. Caterers, music, location – these are all crucial factors that go into a High-End event. Why is Event Transportation having trouble hopping on the Band Wagon?

 

NYC & NJ NEED HELP ESTABLISHING RELIABLE EVENT TRANSPORTATION - THAT'S WHY WE'RE HERE

 

Caterers, Entertainment, and the other standard vendors for Upscale Events usually do not need to be babysat because they are constantly in the upscale atmosphere. These vendors are normally like-minded and work together to achieve and exceed expectations – you trust that they can take it from there and you will not have to deal with the stressors of making sure your vendors are on task.  How come Event Transporters have trouble conforming to this market?

Many planners leave Event Transportation as the last aspect to deal with because they feel that it will be the most stressful. Through our experience of working with Event Planners, we have found that many of them find a reliable and reputable Event Transportation vendor for their event – but they still find themselves stuck explaining to their vendor THE DAY OF THE EVENT where they should be and confirming every route along the way.

 

If you are an Event Planner or anything of the sort, you know that there is simply NO. TIME. FOR THIS TOMFOOLERY

 

WHY MIGHT EVENT PLANNERS FIND EVENT TRANSPORTATION SO STRESSFUL?!

  1. They believe it may take time to find a reliable vendor that can represent the brand properly
  2. They believe it may take time to work with the vendor & reach confident assurance – explaining objectives, routes, and times
  3. They believe it may take time to make sure the objectives are met – taking away from the Event Planners #1 concern (the guests and the client).

 

WHAT DO ALL THESE SCENARIOS HAVE IN COMMON…?

TIME. TIME. TIME!

 

Many Event Planners leave it to Google or other search engines to discover their next vendor. A Planner may go through a couple pages of their search comparing different unorganized sites of different vendors, wasting time sorting through prices and locations and reviews, aspiring to find a vendor that will work perfect for them.

 

May your friends here at Luxury Ride provide some insight?

GOOGLE DOES NOT TRANSLATE TO “PRESTIGE”

REPUTATION AND EXPERIENCE, HOWEVER, DOES.

 

At Luxury Ride, we have always been thriving in a High-End market, so we know what a prestigious event requires. Our Event Transportation services transcend past the issues and illegitimacy of other vendors. It is our goal to prove this to you, and hopefully help other Transporters transcend with us.

 

Our Event Transportation provides 3 Crucial Elements to break the norm of Stressful Event Transportation:

 

  1. Communication Prior to the Event – We meet with our clients and planners long before the actual event, in person or digitally, to specify each detail of their event and itinerary and how to manifest their vision of seamless transport.
  2. Open Channel of Communication Between Booking & Event – Large-Scale Events are constantly growing larger as soon as they are conceptualized. Here at Luxury Ride, we understand the flux that surrounds events and are always working with such. Let’s keep in touch, this way nothing will go unnoticed or become disorganized.
  3. On-Site Coordinators – The Gentleman you met, booked, and communicated with for all these weeks will be the same Gentleman at your Event assuring the plan you both worked out is operating. This is critical – you can now let the Event Transportation settle in your mind calmly because you know that it is taken care of.

 

As most things, Event Transportation does not need to be difficult. Luxury Ride understands that, and we want to show you how.

Event Transportation | Luxury Ride | NYC NJ
Event Transportation | Luxury Ride | NYC NJ

JFK Terminal 4 | Luxury Ride

Surviving JFK Terminal 4

 Surviving JFK Terminal 4 “T4”

 


 

For those of you who travel, especially internationally, you know what we mean by “Surviving JFK Terminal 4”. Although T4 is a beautiful piece of architecture, it is still an Airport that transports billions of people annually – and because it is an airport, there will always be an issue and/or setback of some level of magnitude.

 

There is no larger setback than the multiple entrances/exits to Terminal 4 at JFK International.

 

After riding a 10+ hour international flight into the US, you are most likely tired – and most likely have a driver of some sort waiting to pick you up. When arriving to the terminal, it is only natural to desire a seamless and easy pick-up from your driver. Yet, due to the multiple entrances/exits, “seamless” seems unattainable.

 

There are two things that Executives desire when traveling:

  1. Punctuality
  2. Minimum-stress levels when concerning transportation from Point A to Point B

 

UNFORTUNATELY, STRESS-LEVELS ARE AT AN ALL TIME HIGH AT JFK TERMINAL 4

JFK Terminal 4 | Luxury Ride
JFK Terminal 4 | Luxury Ride

 

(MAP OF TERMINAL 4 AT JFK – SPECIFYING WHERE PASSENGERS ARRIVE)

 

As specified in the picture above, travelers come off their flight and begin to make their way towards the main exits – because they were told that their driver will be waiting for them near or around the exit.

 

BUT WHICH EXIT?!

 

Here at Luxury Ride, we have heard countless stories of clients/drivers waiting for their appointment in the complete wrong location, on the wrong side of T4. And we simply want to help travelers and drivers alike perform and travel more pleasantly and efficiently.

 


 

ALLOW LUXURY RIDE TO OFFER SOME SOLUTIONS

 

    • Problem Awareness
    • Let Others Know The Problem
    • Last Minute Changes

 

 

PROBLEM AWARENESS

 

Luxury Ride has been taking care of many transportation needs for a very long time now, so we are no stranger to the common problems that companies and clients both experience; one of which being Terminal 4 at JFK. We notice there is a severe organizational issue with T4, and being that it is our duty to provide a high standard of excellence to our clients – it is also our duty to solve this issue.

 

LET OTHERS KNOW THE PROBLEM

 

With every ride we book at JFK, especially Terminal 4, we notify the passenger of the common issue regarding locating their chauffeur and also assure them that Luxury Ride is working to solve this issue.

If one of our passengers books a ride with us at JFK at T4, we quickly email that passenger with a Full-Proof map that specifies where they will be entering from and where their chauffeur will be.

 

JFK Terminal 4 | Luxury Ride
JFK Terminal 4 | Luxury Ride

(A MAP OF TERMINAL 4 IN JFK SPECIFYING WHERE OUR CHAUFFEURS WILL BE WAITING FOR YOU [beneath the Security Checkpoint])

 

 

LAST MINUTE CHANGES

 

Flight delay? We’ll still be waiting for you. You arrived at T4 through another entrance that you did not expect and think you will not be able to find your chauffeur? Just give us a quick call on our toll-free international number (1-888-774-4847) and we will have your chauffeur come to meet you at your new location, no problem.

 


 

The key to Surviving JFK Terminal 4 is COMMUNICATION

 

The foundation of transportation companies, ground and air alike, is built from communication. And it is also every transportation company’s mission to provide each passenger with a pleasurable travel experience. The only way to do that is if each point of transportation is working with the other: which is exactly what Luxury Ride is doing for their clients coming into Terminal 4 at JFK.

 

It seems that many transportation companies, and especially airports, have mastered the art of miscommunication.

 

Luxury Ride strives to fix this ongoing confusion – and we encourage others to constantly be clear and concise so there will be no mix-ups; ultimately causing your travel experience to be what was once unattainable: seamless and efficient.